AWLQ engaged DCA to help migrate to a new Salesforce CRM, cleansing, validating, and deduplicating their data to deliver real fundraising results.
Picture this: You’re making vital choices that impact a significant project, and need to use data to better inform those choices. Unfortunately, you’ve got legacy systems galore, your database is being fed by multiple sources, all of them have different rules, and you’ve got no time or budget to embark on a serious data journey without first proving its value– it’s the catch-22 of our digital age.
Digital transformation reshapes every aspect of a business. As digital technology continues to evolve, it is believed that successful digital transformation will require careful collaboration, thoughtful planning, and the inclusion of every department.
At DCA, we can act as the independent third party data solution provider that enables two or more organisations that want to leverage each other’s databases.
Think of us as a ‘Data Switzerland’ if you like.
Read this before you migrate your data (because you will eventually!) When it comes to trying to anticipate what’s ahead for your business, a crystal ball would certainly be handy! But there is one thing we can predict with a fair bit of confidence. At some point, you will need to migrate your customer data from one or more technology systems to a new target application or system.
Benchmark report rates data as “questionable” across key record areas. Companies are struggling to create good foundation data and maintain clean records despite acknowledging that poor data quality can hinder marketing goals, a benchmark report has found.
The emergence of DMPs has opened up new opportunities in the marketing space for utilising data and digital channels…… and clients are willing to trade first party data amongst themselves to create a broader data set.
Myer’s new CEO has admitted the retailer has struggled to meet the modern and omni-channel expectations of its customers after announcing a 23 per cent drop in net profits in its first half.
Data migration is the movement of data from one or more sources to a target application including the following systems:
Right through the customer acquisition process companies are collecting a lot of data. As such, new customers usually need to provide more than three types of information to sign up, the most popular being email, followed by name and phone number.